Mike Wittenstein, CMC, is an expert customer experience designer and consultant. One of his favorite US retail brands is PIRCH, a top-end purveyor of kitchen appliances, plumbing fixtures, and outdoor gear. In “PIRCH Delivers Next-Gen CX by Emphasizing Culture Over Tech”, he demystifies the magic by revealing how culture, design, and management philosophy interact to create the perfect environment for success. Download a copy here (reading time 9 minutes).